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SnowBall Music Festival 2014

Project Details

Client: SnowBall Music Festival

Date: April 4-6, 2014

Online: snowballmusicfestival.com

Prod Co: Cinesthetics

Credits:
Director: Steve Conry
Producer: Scott Lynch
Editor: Steve Conry
Graphic Designer: Scott Lynch
Cinematographer: Steve Conry
Camera Operator: Drew Levin
Location Audio: Scott Lynch
Still Photography: Drew Levin
Aerial Cinematography:
Joey Laufenberg
Levi Slade
Scott Harrison
Camera Assistant: Ariel Thompson
Assistant Editor: Richard Karpala

Description
2015 Emmy Award for Outstanding Achievement for Short Form Programming: Scott Lynch - Producer, Steve Conry - Director

The 2014 SnowBall Music Festival was a really fun project to be a part of. To promote the festival they asked us to produce three pieces of content as well as still photography covering each day of the event. We produced a lineup video to be released months before the event, a hype up video to be made in one day the day before, and a final recap video that would show the festival in all it's glory.

The festival was looking to build excitment for the event and asked Cinesthetics to come up with a new way to promote the over 60 bands that would play over three days. We designed a really fast paced lineup video that only lasts :49 seconds and that incorporated a lot of varying design styles to show how diverse the lineup was going to be.

While onsite, our compact team arranged interviews with many of the artists that were playing and asked them all about the subjects of creativity and where they draw their inspiration. The final video incorporated footage the interviews and epic shots of the festival, that helped show the festivals commitment to new music and their support for the Colorado music scene.

The short film we made to recap the event was awarded an Emmy in 2015 in the Short Form category for the Heartland region.

Videos in this project
19300
video plays
3400
facebook engagements
2500
instagram likes

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